Blogs in this series

Life in Culebrón is a very British view of life in a small village in Alicante province, my experience of Spain, of Spaniards and sometimes of the other Britons who live nearby. The tabs beneath the header photo link to other blogs written whilst I was living in other parts of Spain, to my articles written for the now defunct TIM magazine and to my most recent photo albums.

Tuesday, November 14, 2006

The Osborne Bull

It was apparently fifty years ago this week that the first Osborne Bull was put up alongside a trunk road in Spain as a way of advertising the Jerez-based company's new brandy: Veterano.

In the 1990s a law was passed banning roadside advertising for alcohol and it nearly did for the bull. The company fought back though and there were a whole series of public protests against its removal from the lanscape. Eventually, in 1998, the Osborne Bull was named a 'national treasure' and its place besides so many main roads in Spain was assured.

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